Hello there,

My name is Amanda Marie. I graduated from the University of Texas at Arlington majoring in Visual Communications. I am a designer at Petmate working on branding and packaging for various pet products. I am passionate about typography, a maniac for detail and also addicted to anything chocolate. 

As a designer, I am a firm believer in creating a bold statement and utilizing typography as a means of communication. By contrasting bold type with thinner alternatives one can lead the viewer’s eye throughout the page. Highlighting important information in a contrasting font can create an interesting design element that draws the viewer into the piece. 

Before I take anything to the computer, I sketch out some basic layouts by hand. After I have worked out these ideas, I digitize them on the computer. During this process I will often find that my original idea on paper does not perfectly translate when the exact proportions are presented. My favorite software is Adobe Illustrator because it allows an infinite amount of space to spread out ideas and stimulate endless inspiration and possibilities. 

My work describes me as an artist as well as a person. As a stubborn perfectionist, my designs reflect my personality by how components are carefully placed in relation to one another while maintaining an edginess that makes them unique. If I feel strongly about a piece I will never be afraid to fight for its integrity. However, I believe that a design must ultimately speak for its self to be considered truly successful. If I have done a good job on my work, my personality should be able to shine through the typography and reflect me as a designer.